1. Staying in Austin and Staying Together
They had no advertising experience. They had no business experience. They didn’t care. They were Austin friends who believed that together they could do something big. So they borrowed $5,000 to print some business cards. Then took a leap of faith and started building their wings on the way down. That was 1971. And we’re still here today, pouring the same glorious audacity and camaraderie into every moment.